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Category Archives: Strategy Segment

Product Development New Year’s Resolution: Get a Strategy

If you read our past blog posts, you probably gathered that we believe creating a well-defined strategic framework is one of the most important activities in executing your product development system. This is what we see as consultants when we work with: …organizations that have well-defined strategies: CLARITY Exude a sense of purpose and clarity…
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Strategy and Uncertainty

When developing strategy, we have to make assumptions about the future of technology, customer needs and economic trends; in particular, what will change and how. Because the future is uncertain, we face the risk that our assumptions, and thus our strategy, are wrong. A traditional approach to creating strategy can be described as a waterfall. …
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10 Key Steps To Developing A Business Model

Understanding your business model is crucial for evaluating the ability of the company to support a new product idea. Too often we see companies taking on a new product development project, only to discover late in the process that the company is missing key infrastructure, such as the appropriate distribution channels, expertise in key technologies…
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