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Get small to improve time to market

Small batches will help you improve time to market, read the difference  between the traditional and non-traditional approach to product development below. Traditional approach to product development (Batches of major activities) In a traditional phased-and-gated system, each phase is a batch of activities that has to be completed in order to produce a set of…
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Planning for an Uncertain Future: 8 steps in Scenario Planning

A recent article in MIT Sloan Management Review, “Using Scenario Planning to Reshape Strategy,”[i] indicated a resurgence of scenario planning that initially gained recognition in the 1960s and 70s. Royal Dutch/Shell has been the ‘poster child’ of success using scenario planning to address the instability and uncertainty during the 1973 oil crisis. I was fortunate…
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First Publication in the Book Series Exploratory PD is Now Available

Exploratory Product Development: Executive Version is the introduction to this new product development methodology. It will be followed later this year by a process volume that provides further detail, plus supporting tools and techniques. This executive version examines the organizational constraints imposed by a standard phased-and-gated product development process. We discuss why those constraints are…
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Good Questions at Northwestern Event on Exploratory PD

Last month we had a lively 2-hour discussion on Exploratory PD® (ExPD) at Northwestern University.  We had good representation from students, practitioners and academics from the engineering, design and business disciplines.   There were a number of excellent questions on how people are reacting to ExPD.  Before I proceed, let me provide you with a quick…
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Exploratory PD: An Adaptive Approach to Product Development

Product developers are under tremendous pressure these days. Executives in product development are asked to bring new products to market faster while being smarter about choosing which projects to pursue. To top it off, their R&D budgets and the size of their product development staffs are decreasing. With reduced resources, businesses are finding it harder…
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One World, Different Perspectives of Product Development

In our work developing Exploratory PD®, we identified various professional communities participating in product development, each bringing the language, training, experiences, and tool kits of their profession. In this article, we provide a quick survey of the different communities and their distinguishing characteristics. There is surprisingly little overlap in communities from our vantage point and…
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Why Product Development Needs To Be Done Differently

It’s time to change the way we think about product development. This is a must read blog post, by Mary Drotar of Strategy 2 Market, published on the MENG website. http://mengonline.com/blog/2015/09/30/why-product-development-needs-to-be-done-differently/?nabw=0

Act Like A Chef When Developing Products

The goal of product development is to create a “recipe” for producing a product[i], a final result that is sold to customers. The recipe for a tangible product would specify the ingredients, the materials and components to be used. The steps of the recipe use specific amounts of ingredients with specific methods requiring certain labor,…
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